itel Mobile, a leading technology brand in sub-Saharan Africa, has unveiled a new range of family products, in a bid to reach more of its clientele as it builds itself as a family brand.

Well-known for its mid-range and low-range budget smartphones and smart devices, the company recently unveiled the S17 Smiling Shelfie Phone, the Spirit1 laptop, the Smartwatch1 as well as the Neckband N53f in an exclusive online launch.

S17 – Smiling Selfie Phone

itel unveils S17 smartphone Pin

The 6.6 inches HD+ display is one of itel’s new leading smartphone models. The device is equipped with a Smile Feature, which captures selfies when it identifies a smile.

The smartphone’s AI, selfie 4.0, allows for powerful selfies to be taken. The S17 comes with an integrated Power Master that increases the phone’s power by up to 10 per cent.

The S17 is powered by a 1.3GHz Quad-core Spreadtrum SC7731E along with ARM Mali T820 MP1. It has 1GB RAM and 16GB of internal storage, expandable up to 128 GB via microSD card.

itel S17 packs an 8-megapixel camera on the rear. The rear camera setup has autofocus. It has a single front camera setup for selfies, featuring a 5-megapixel sensor.

The smartphone is based on Android 11 (Go Edition) and packs 32GB of inbuilt storage that can be expanded via a microSD card (up to 128GB). The phone comes in four colours: Sky Blue, Multicolor Green, and Deep-Ocean Black colours.

Connectivity options on the itel S17 include Wi-Fi and GPS. Some features of the phone include a fingerprint sensor and support face unlock. itel S17 is 8.85 mm in thickness and is drop and dust resistant.

Spirit 1 Laptop

itel unveils S17 smartphone Pin

The itel Spirit 1 laptop comes in a metal surface body design with a 15.6-inch full HD display. A Core i3 Intel processor and Intel plus 655-display card powers it.

With its 51 watts big battery, one charge can give you about eight hours of usage time. The device will ship pre-installed with Microsoft’s new Windows 11 OS.

Spirit 1 can be configured with up to 1 terabyte of hard disk space and 8 gigabytes of RAM. It comes with three USB ports, one HDMI, a micro SD card reader, an earphone jack, and an RJ-45 port.


The laptop features a 3 by 2W speaker box that enhances the surround sound from the device

SmartWatch 1

itel unveils S17 smartphone Pin

The smartwatch1 features a narrow metal bezel design and an HD colour display screen. The itel smartwatch1 proves to be function-packed. With some of the functions being the ability to read app notifications, the option to pick calls from the watch, and monitor blood oxygen level and heart rate, the smartwatch sets itself as a competitor for quality budget smartwatches.

The itel smartwatch1 is one you can use for fashion, sports, and everything in-between. The HD colour smart piece is fully equipped to serve every need.

Neckband N53f

itel unveils S17 smartphone Pin

The itel Wireless neckband N53F is an ergonomic neckband with magnetic earbuds and is equipped with a 10.4mm bass boost driver.

The Neckband N53f has IPX5 water, and dust resistance rating. It also comes with an independent FM radio function (a dedicated FM radio button) which lets users listen to radio stations independently without having to connect to their phones.

This is a next-generation wireless neckband brought to you by iTel. The Wireless sound accessory is compatible with most mobile phones and computers on the market, giving you the crisp sound quality. Its iconic magnetic earbuds will stay put in the ears.

This ergonomic design of the neckband also features magnetic earbuds and is moisture and water-resistant.

Other devices

Along with these devices, the technology company released a standing fan, and an electric burner, among other products. With these, the brand works towards making consumers live true to its tagline – Enjoy better life.

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