As the advanced technologies started buzzing in, the way people used the strategy of email marketing changed. Earlier adding social contents and images in an email was a tedious task. The reasons revolved around the slow mailing process and lack of updated technologies.
With the advent of Instagram in the social media world, people started twisting their strategies to market their business. This way they were able to curate email marketing along with the social media platform, Instagram. This one technique started trending globally and gave a ray of hope to all the budding entrepreneurs. They had a new idea at their disposal which helped them in the marketing of their products and services. Instagram with the pictures catches the attention of the customers, and that is why they go on their exploring spree. The existing customers will ponder over the new area of marketing. Let us understand the benefits of integrating Instagram with the email marketing process:
Saves time and money
The whole day users are engaged in going through their Instagram feeds. This way the content of your products and services will come up in their feeds. The stories on Instagram will affect you in a much better way. The reason behind this is that you will be creating an interactive session of your content with the users on Instagram. This way there will be a dramatic lift in the email content interaction.
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Promote the custom feeds
The best way for promotion is the availability of customization option for your Instagram feed. It can be easily injected by inserting an HTML line and start a very new campaign. Thus, you need not get into the process of regular updates for the promotion of your products and services. Instead, inculcate the Instagram live feeds, and you are good to go with the promotional content.
Appeals to the customers
Consider an example where you are sending out an email to an existing customer, wherein you have integrated your Instagram page. This way, your email will be alluring to the customer. In a nutshell, you can jazz up your process of email marketing grabbing the eyeballs of the customers. Increasing Instagram followers is essential to ensure proper online marketing.
The usage of hashtags
Who thought that the marketing being done by way of email could be well promoted with the help of content visualization application, Instagram? The pictures for the marketing that you are posting will be circulated using the hashtags inculcating the process of email marketing as well. This way you got massive chances of gaining huge customer base in less time.
Conclusion
If you try to see the advantages of adding Instagram to your email marketing campaign, this proves to be a win-win situation. Wine and cheese together make an unbeatable combination. Similarly, the tactics of email marketing when clubbed in with Instagram feeds comes out as a fantastic combination. The visualization along with the hands-on description render out fruitful results for the business to gather the customers.
Author bio: Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.
