How to buy and sell return pallets on online marketplaces
Consumers are increasingly likely to make purchases online. Amazon return pallets are one of several ways to start selling online that is easy, inexpensive, and … Read more
Digital Marketing
How digital marketing is embracing the ever-changing world of work
The world of work has always changed and evolved in line with technological advances and major consumer shifts. Did you know, for example, that in … Read more
How to prioritize to optimize your marketing workflow
With 64.4% of the world’s population now digital, brands are under pressure to implement effective digital marketing strategies to gain a competitive edge. If you … Read more
TikTok Video Production: Creating viral content for Gen Z audiences
TikTok: The revolutionary, somewhat controversial short-form video platform that has taken the world by storm. With over 1.2 billion active users on the platform, it … Read more
BoG’s CBDC poised to deepen digital payments – AZA Finance
The Head of Partnerships and API Sales at AZA Finance, Luis Cambronero Pérez, is predicting a big year for the local cashlite agenda, with tools … Read more
How to gain followers on Instagram?
Having a strong Instagram presence can boost your brand visibility, improve your social profile, and boost sales for your business. With a large following, you … Read more
Supercharge your digital marketing to increase sales during Ramadan: here’s how
Across the globe, the world’s 1.9 billion Muslims are celebrating the holy month of Ramadan. A time of fasting, prayer, reflection and community, the month … Read more
3 Fresh lead generation tactics to start in 2023
Do you need help standing out in today’s crowded digital landscape and capturing potential customers’ attention with your lead generation strategy? With so many channels … Read more
Supercharge your side hustle with digital marketing
Not that long ago, the notion that anyone would need a secondary source of income, outside of their nine-to-five job, would have seemed strange. However, … Read more
The exciting relationship between women and mobile money in Africa
The success of mobile money in Africa is well known. If you’ve paid any attention to the continent’s financial and technology spaces over the past … Read more
How to buy things on Melcom online shopping site in Ghana
If you’re a frequent shopper in Ghana, you’re probably familiar with Melcom. However, what you may not know is that there is a Melcom online … Read more
The power of localising digital services in Ghana
By Perry Addo-Quaye Africa has the fastest-growing population globally, expected to nearly double to 2.5 billion by 2050. By the end of the century, Africa … Read more
Brands need to meet customers where they are – In the digital sphere
By Daniel Brocklebank, Head of Brand Strategy, Ad Dynamo by Aleph In the midst of the COVID-19 pandemic, we saw consumer behaviour make substantial shifts … Read more
How mobile money fraudsters operate: 5 things to know
There are three questions often asked by people who have fallen victim to MTN Mobile Money fraudsters. These three are Even if you’ve never fallen … Read more
The impact of technology on modern Christianity – the case of Alpha Hour
The impact of technology on modern Christianity in Ghana has been tremendous. The use of the internet and other electronic gadgets has made it possible … Read more
5 Best affiliate marketing programs Ghanaians can join for passive income
Are you interested in a side hustle that will require you to promote products, courses, services etc with no capital? Affiliate marketing is the process … Read more
3 Ways PPC can help your law firm grow
PPC advertising can help lawyers and law firms in several ways. It allows them to advertise their services directly to people looking for law-related content. Plus, lawyers with well-designed PPC advertising campaigns can save a lot of money on each click’s value if each visit from potential customers exceeds how much the publisher charges per click.
Read on to learn more:
Klaviyo: 5 Expert email marketing optimization tips
Email marketing offers one of the fastest and most effective ways to boost the entire revenue of your business. With a simple lead magnet that … Read more
Interesting marketing plan to grow your small businesses in 2022
Today, marketing for small-scale businesses is not as simple as everyone thinks. On the contrary, several people strive harder to reach their target audience; however, … Read more
