branding mistakes

3 Branding Mistakes That Will Make You or Break You

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As you first start growing your business, it’s often commonplace to make branding mistakes that could have easily been avoidable. Unfortunately, if you make too many blunders you’ll end up costing...
Ghana Tech Summit 19: Deliberate imitation of the right things; a good model for innovation

Ghana Tech Summit 19: Deliberate imitation of the right things; a good model for...

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On Friday 13th December 2019, entrepreneurs, innovators, tech enthusiasts, and industry leaders from around the world converged at the YMCA in Accra, for Ghana Tech Summit 19. The event which was partnered...
5 Ways to make your online store successful and generate sales

5 Ways to make your online store successful and generate sales

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So you decided e-commerce was the way to go for your business and you put in place some measures in order to make your online store successful. If you've been paying...
Tips To Increase Sales

8 Tips To Increase Sales With Labels And Packaging

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Being able to achieve sales goals can be tough for anyone. People are always changing, and so are trends, so is there anything you can do to improve your chances of...
Promotional Products

How to leverage promo product trends to boost your marketing results?

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Promotional products are always described as a cost-effective marketing strategy. They have the potential to drive your marketing efforts to a successful brand recognition. In order to achieve that, you must have...
Here are 7 powerfull & useful yet simple strategies for engaging and keeping your mobile app users. Follow these tips to retain as much users

7 useful strategies for engaging and keeping your mobile app users

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Getting people to use your mobile app is not an easy task these days as more apps like apps are created almost every day. But keeping users on your mobile app...
Become an aspirational brand by doing these 3 important things

Become an aspirational brand by doing these 3 important things

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Over the last decade, trends in consumer behavior has established the truth that people would pay a premium to own things they can identify with. More often, these possessions guarantee a...
Want to grow your Instagram in 2020? Start using carousel posts

Want to grow your Instagram in 2020? Start using carousel posts

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There are many methods you can use to grow your Instagram account. From boosting posts (via paid marketing) on the platform to employing social media marketing professionals to get the hype...
shave masters

Shave Masters are changing the narrative about barbering in Ghana with their innovative branding

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Did you know that the average man in Ghana spends about 45 minutes to over one hour waiting in queues for his turn to get a haircut in a barbering shop?...