The Chief Executive Officer of Vodafone Ghana, Patricia Obo-Nai, has rooted for the use of big data deployment. The CEO has said the utilisation of accurate and timely data could be of help in saving the lives of many in the country.
According to a statement from Vodafone, using data from mobile networks is very critical as it is now a global concept. The application of such the concept of big data deployment can be used to make life-saving decisions, owing to an era that is basically dependent on technology.
The statement said with that focus, the company is going to join hands with other organisations to pioneer the use of anonymised customer data to “track trends in population movements”.
The collected data will then be “analysed for purposes of decision-making for the health, agriculture and transportation sectors, among others”.
The current group of organisations spearheading the project will include Vodafone Ghana itself, the Vodafone Group Foundation, the Ghana Statistical Service, and Flowminder, which is a non-profit organization.
The Ghanaian telecom giant sees the partnership as one that is going to encourage the country to use valuable metrics for better analyses and predictions for the betterment of the all. Vodafone is positive that the initiative will help Ghana measure the Sustainable Development Goal indicators in a better way.
The company’s statement also captures what the CEO, Obo-Nai, said at the “Data for Now” forum at the 74th UN General Assembly in New York. The Vodafone Ghana CEO was on the panel with Mats Granyrd, Chief Executive of GSMA and Dr Claire Melamed, Chief Executive Officer of Global Partnership for Sustainable Development Data.
She said: “The urgent need for accurate and timely data explains why Vodafone is currently leading the drive to use big data for social good in Ghana.”
“For the first time in the history of the country, a telecoms company is partnering government to use aggregated anonymised data to analyse population movements and other trends, and help to make life saving decisions during emergency response, health delivery, agriculture, transportation and many other metrics.”
The Data for Now forum was hosted by stakeholders, which included the World Bank Group and the Government of Ghana.
As the initiators, the Data for Good project will be spearheaded by the Vodafone Group Foundation. The Foundation is initiating the programme with its “Connecting for Good” initiative. Funds from private foundations are also being taken to facilitate the programme.