YouTube has grown phenomenally over the years since its inception and is currently the second largest search engine on the web. Therefore, it is essential to boost your brand’s visibility on YouTube and not just Google as many consumers tend to prefer watching videos and it allows them to interact with the brand by answering questions or commenting. It doesn’t take that a lot of effort to start the process on YouTube, but the rewards can be profound. Just like being ranked highly on Google’s search engine, having a well-liked video can attract millions of viewers to your doorstep.
Here are 5 tips on how you can create a video that stands out on YouTube:
1. Optimizing Your Titles
A video title is a fundamental element that directly influences the search results where your video appears together with the number of viewers that decide to click on it. For optimal results, it is essential to pick a single keyword and include it somewhere in the front of your title. Make sure you pick the right keyword and avoid making your title too long. It shouldn’t be more than ten words. You can include an impression of urgency, for example: “How to avoid ________ today.” Be transparent about how valuable your video can be to your brand.
2. Curating Playlists to Boost Views
The user’s experience makes a difference. An excellent way of increasing your YouTube views is by having viewers watch the videos you’re making back to back. Playlists on your channel is an effective way of achieving this. Some brands or companies make use of playlist to gain more interaction on their channel and boost their video popularity. Another advantage of playlists is that can they can make it easier for viewers to watch sequential videos from correlated topics that they show an interest in, and it can help you with organizing your content more efficiently.
3. Networking with More Channels
Pay special attention to “recommended channels” or “related channels” as they can give you a much-needed boost as from YouTube’s perspective it shows that you’re creating an advanced user experience and are not just trying to gain viewers for yourself. Likewise, recommended channels can give you a valuable opening in supporting other YouTube channels that you are appreciative of and think your audience would like as well. This will show up on YouTube’s search algorithm as an equal category than these suggested channels. It is a wonderful occasion for promotional campaigns on your channel as well as others, therefore driving traffic back and forth.
4. Start Your Video with A Trailer
It’s always favourable when guests land on your channel and you’re making a great first impression, for example, launching your most-preferred video and showing off your skills. Playing your best content is always a plus but having a trailer or welcome video that is inviting people to your channel can better your chances of a visitor clicking on the subscribe button.
5. Using Talented Art
Distinguished, noticeable channel art can be the deciding factor between a viewer clicking on your channel or that of a competitor.
6. Targeting Foreign Language Keywords
Also targeting keywords in a foreign language might get you a good amount of traffic, try using an acheter des vues youtube which is a translation of buy youtube views. The good amount people use their native language to search online and of course, the competition for such keywords is often low.